Like any high volume, ‘lead reliant’ business this company spends multi 6 figures on leads per month but unfortunately, they’ll only speak to half.
The other half, well they’re written off as “just the cost of doing business”.
Here is how they close their leads. The lead comes in from paid ads or organic traffic. Leads then are passed into a dialer and dialed every hour, for 48 hours. By our math, that means the prospect gets called 16 times within the first 48 hours.
On day 3, instead of continuing with calls, the company decided to send 319 of those ‘dialed to death’ leads to our Android.
These leads had been unsuccessful with traditional phone-based follow-up methods.
Total Leads Processed: 319 | Active Responses: 120 | Appointments Scheduled: 75 | Closed Sales: 14
Revenue Generated: $49,000 ($3,000-$4,000 per sale)
Sales Generated in the First 90 days: $600,000!
A couple of days after the campaign went live, the business owner scanned the office floor, looked at his sales team and wondered: “Do I need you? Or you? Or you?".
With the help of AI, could he now get even better results with 5 staff rather than with 30?
With the average basic salary sitting at $60-$80k (excluding commission payments), it’s $1.5 million - $2 million a year of savings.
That was the REAL WIN for him.
Not taking into account all the extra cash AI brings in on top of that, from his "lost" leads.
How does it work though?
This is an actual conversation between the Android and one of the leads.
The Android kicks off each conversation in a personal way to “ring a bell” in the prospect’s mind, to get that “ohhh yeah, I remember now” response which is why they text back.
The next message is the humble disarm that brings down their “I’m too busy” defenses and opens up the conversation over SMS.
These first two messages can and will change. The exact words aren’t important. It’s the behavior those words drive that’s important.
Next is the back and forth.
The Android does a Q&A type session to qualify the prospect in a natural and friendly way.
It validates the prospect each time and also questions that get to the bottom of why the prospect even needs help to begin with – very important in some industries.
Then, the Android starts to pre-frame the callback.
The Android pushes for an instant call back and, when that’s a no-go, it quickly switches tact and goes for the booked appointment.
Notice that, when the prospect gives a time, the Android is smart enough to take that info and book the appointment directly into the diary.
This prospect says she was working until 11pm, well after James’ team clock off for the day. His team could have called her phone every 15 minutes and she wouldn’t have answered. Yet, she was happy, relieved even, to reply and chat via SMS.
The Android’s final job is to get commitment to the call back.
Most trained salespeople forget to do this but, the Android doesn’t. It knows by tying that call back to an ACTUAL real person, Ian from this debt consolidation company's call center.
As a result, the prospect naturally feels more accountable and committed to turn up to the call, and show rates are through the roof!
It’s pretty obvious that companies like this are about to enter a period of prosperity, with more sales and lower overheads.
The good news is, you have a chance to capitalize this opportunity before your competitors do.
Let’s get to work. Drop us a line and let’s get the conversation started.
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